Full Job Description
Join Our Team as a Digital Content Strategist
If you are passionate about creating compelling digital content that drives engagement and enhances customer experiences, we have the perfect opportunity for you. Amazon, a leader in innovative commerce and customer-centric solutions, is seeking a dynamic and results-driven Digital Content Strategist to join our growing team in Lexington, Kentucky.
About Us
At Amazon, we are committed to giving customers what they want—whether it’s a product they need or an unforgettable digital experience. With a presence in over 20 countries, we take pride in our ability to push the boundaries of technology and redefine what is possible. Our Lexington office is looking to expand our team with innovative thinkers who thrive in a fast-paced and collaborative environment.
Position Overview
As a Digital Content Strategist, you will play a vital role in shaping our digital storytelling, improving customer engagement, and driving conversions across various platforms. You will lead the development and execution of our content strategy, ensuring alignment with business goals and customer needs.
Key Responsibilities
- Develop, implement, and maintain a comprehensive digital content strategy aligned with Amazon’s goals.
- Collaborate with cross-functional teams including marketing, design, and product development to create engaging content.
- Identify emerging trends in digital content and evaluate their applicability in enhancing customer experience.
- Analyze user engagement metrics and adapt content strategies based on data-driven insights.
- Oversee the creation of high-quality content for our website, social media platforms, and email marketing campaigns.
- Manage editorial calendars and ensure timely delivery of content across all digital touchpoints.
- Provide guidance and leadership to junior content team members, encouraging professional growth and skill development.
What We’re Looking For
The ideal candidate will have a mix of creativity, analytical thinking, and a deep understanding of digital marketing trends. To be successful in this role, you should possess the following qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3 years of experience in digital content strategy, preferably in a high-traffic e-commerce environment.
- Proven track record of developing and executing successful content strategies that drive engagement.
- Exceptional writing, editing, and storytelling skills, with keen attention to detail and brand voice.
- Strong understanding of SEO principles and experience optimizing content for search engines.
- Proficient in using analytics tools (e.g., Google Analytics, Adobe Analytics) to inform content decisions.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
- Strong project management skills and experience with content management systems (CMS) is a plus.
Why Amazon?
Joining Amazon means being part of a company that’s not just leading the industry but also shaping the future of digital commerce. Here’s why you should consider joining our Lexington team:
- Innovative Culture: At Amazon, we embrace creativity and encourage you to think outside the box. Your ideas will matter!
- Comprehensive Benefits: We offer a competitive salary, health coverage, retirement plans, and generous paid time off.
- Learning & Development: We invest in our employees through training, mentoring, and opportunities for professional growth.
- Community Engagement: Participate in initiatives that give back to the local community in Lexington and beyond.
- Diversity & Inclusion: We celebrate diversity and strive to create an inclusive work environment where everyone can thrive.
Location
This position will be based in our Lexington, KY office, where you will have the chance to collaborate with like-minded professionals in a vibrant workplace.
Application Process
Are you ready to take your digital content strategy career to the next level? If you believe that you possess the skills and drive to make a significant impact at Amazon, we want to hear from you!
Please submit your resume along with a cover letter outlining your relevant experience and a portfolio of your work that showcases your best digital content projects.
Equal Opportunity Employer
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
We eagerly anticipate welcoming you to our team!